Just Say No! to Stock Photography

Whenever I meet with clients about their websites, the conversation inevitably turns to the topic of stock photos. Most companies are photo challenged, so they ask us to help them find good stock imagery. My answer? Just say NO! to stock photography, especially of people! I feel hypocritical even writing this blog post because this blog […]

No Mobile Strategy? Your Website Could Face a Google Demotion!

Psst, want to know a secret? The world isn’t going mobile, it’s already mobile. Check out just a few statistics. In India, mobile traffic has surpassed desktop traffic. Google reports that 25% of paid search clicks are coming from mobile devices. The Pew Research Center reported this month that 34% of Americans aged 18 and […]

Why Are Infographics So Hot?

Version 13.2 of MatrixMaxx was released last week and it had several notable, new features related to visualization. The first is an infographics builder that lets clients chart meeting registrations against membership data and individual demographics. For example, a client might chart meeting registrations by member type, job level and job function. The second is […]