In honor of Thanksgiving, I asked my staff to share their favorite websites and traditions. Not surprising, what came back was a collection of foodie websites and a bunch of traditions involving family, friends and sharing a great meal. From everyone here at Matrix Group, have a happy, safe and delicious Thanksgiving! Our Favorite Thanksgiving […]
Last week, Matrix Group launched a redesigned version of this blog, TheMatrixFiles.net. Why redesign my blog? I wanted to update the layout and colors, I wanted each post to be more social, and, most importantly, I wanted the site to be responsive. Responsive web design is “an approach to web design in which a site […]
A candidate for one of our jobs recently commented that he loved the company culture at Matrix Group. To be honest, I was initially suspicious. What could he possibly glean about our company culture through one interview and one tour of the office? But I was also curious since recruiting top talent is an imperative […]
A few years ago, Matrix Group stopped sending out a weekly email newsletter.Why? We were launching a company blog, we were getting more active on Twitter and Facebook, and other organizations were dropping their email newsletters. The marketing staff was spread thin, so killing the Matrix Missive seemed like the right thing to do. We […]
Just as our moms and Miss Manners tell us to never to break up with someone via email or Facebook, I tell my Project Managers to never, ever deliver bad news to clients or staff via e-mail or instant messenger (IM). Delivering bad news via email or IM is just plain bad business so why […]
I have a nice corner office at Matrix Group, but I haven’t seen it in a while. Why? Well, it’s been a busy couple of months at the company and I’m spending most of my days in the War Room. We don’t really have a War Room like the White House. At Matrix Group, any room […]
Matrix Group hosts two webinar series each year, one in the Spring and one in the Fall. Topics for this season’s series are Google Analytics, Integrating your CMS with your AMS (association management system), Advanced Twitter and Creating Content-Rich Mash-up Pages. Here’s the issue: although our webinars are pretty well attended and clients tell us […]
Last week, Matrix Group launched a new staff blog — SnackOClock.net. SnackOClock came out of an internal town hall meeting I held with staff late last year about recruiting. As a company, we decided to launch a staff blog to showcase our expertise, highlight cool projects, discuss innovative techniques we’re implementing on client sites, and […]
Our social fundraiser last year was so successful that we’re repeating it this year. Help Matrix Group raise money for DC area charities by participating in our social media campaign. We’re starting with a pot of $1,000. We’re adding $10 for every new “like” on our Facebook page and every new subscriber to our YouTube […]
I was on the phone with a company receptionist the other day, trying desperately to reach someone in sales or customer service. Trouble is, the person I was speaking with could not have cared less about me or my needs. She kept repeating that she had no idea where anybody was, she could not leave […]