Jan 0930

Oh Where, Oh Where Can My Bookmarks Be? Magnolia Suffers Huge Outage!

Magnolia logoEvery morning, when I boot up my computer and open a browser, I have 4 tabs open to the Matrix Group intranet, Twitter, Facebook and Magnolia. Magnolia is a popular social bookmarking site that I have come to rely on to store and organize my bookmarks.

Imagine my horror when I clicked on the Magnolia home page this morning and found this message:

Dear Ma.gnolia Community Members or Visitor,

Early on the West-coast morning of Friday, January 30th, Ma.gnolia experienced every web service’s worst nightmare: data corruption and loss. For Ma.gnolia, this means that the service is offline and members’ bookmarks are unavailable, both through the website itself and the API. As I evaluate recovery options, I can’t provide a certain timeline or prognosis as to to when or to what degree Ma.gnolia or your bookmarks will return; only that this process will take days, not hours.

Magnolia has been down for most of the day and I’m devastated.  It’s not unusual for me to add one or more bookmarks each day to my Magnolia account.  And I refer to my bookmarks constantly.  For example, while preparing for my presentation on tech trends and their impact on small associations, I scoured my bookmarks under the tags of statistics and tech trends.

My husband says I should have used Delicious all along, but really, this outage could have happened to any of the free, hosted sites.

Matrix Group offers a hosted membership database solution for associations (MatrixMaxx) and we work very hard to and spend good money to make sure we have good, reliable and redundant back-ups.  Our clients expect nothing less from us because their applications and data are mission-critical.

But what kind of expectations can I have/should I have re: back-up from a free, hosted service like Magnolia? Can I really be pissed off that my bookmarks are gone when I haven’t paid Magnolia a dime?  And if Magnolia does recover, will I trust them with my bookmarks again?  Ugh.

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2 Responses to “Oh Where, Oh Where Can My Bookmarks Be? Magnolia Suffers Huge Outage!”

  1. Is Your Business Ready to Make the Switch to Google Apps? | The MatriX Files Says:

    […] apps look great, work great, are easy to use and are super reliable. But I still remember how my Magnolia bookmarking account just vanished last year.  And  while I wasn’t out any money, I was out all my bookmarks.  […]

  2. Thank Goodness Someone Bought Delicious or Why I’m a Prolific Social Bookmarker | The MatriX Files Says:

    […] Magnolia and still think the user interface is better than that of Delicious, but January 2009, Magnolia suffered a huge data loss and I nearly lost all of my bookmarks. So I switched over to Delicious and I never looked back. If […]

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About the Author

Joanna Pineda

Founder, CEO Matrix Group International

CEO, Founder & Chief Troublemaker, Matrix Group

A Chief Troublemaker's insight on effective marketing strategies, customer service, leadership, Web 2.0, Web 3.0 and beyond.

Joanna is known for her visionary big-picture thinking and drive for excellence. Combining her broad liberal arts background and passion for technology, she started Matrix Group in 1999, today a leading interactive agency. As a trusted advisor, Joanna inspires and motivates her clients and employees alike to simply, "be better." Joanna's mantra: "DO or DO NOT. There is NO TRY!"

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